Wix Review 2025: Powerful Website Builder with AI Design
Overview
Wix is a leading website builder that combines drag-and-drop simplicity with powerful features. This review covers its AI website builder, pricing, and suitability for businesses.

Key Features
Pros
- User-friendly interface
- Extensive template library
- AI website builder option
- Comprehensive feature set
- Strong e-commerce capabilities
- Mobile responsive designs
- App market for extensions
- Free plan available
Cons
- Can't switch templates after publishing
- Limited design flexibility compared to coding
- Ads on free plan
- Can become expensive with add-ons
- Site speed can be slow
Pricing
Pricing Model: Freemium - Starting at $16/month
Free
$0
- Wix subdomain
- 500MB storage
- Wix ads displayed
Light
$16/month
- Custom domain
- 2GB storage
- No Wix ads
Core
$27/month
- 5GB storage
- Basic analytics
- Site booster app
Business
$32/month
- 50GB storage
- Professional logo
- Social media logo files
Business Elite
$159/month
- Unlimited storage
- Priority support
- Advanced analytics
Best Use Cases
- Small business websites
- Online stores
- Portfolio sites
- Blogs and content sites
- Restaurant websites
- Event websites
- Landing pages
- Membership sites
Screenshots
How Wix Compares
vs. Industry Average
Frequently Asked Questions
Is Wix worth it?
Wix scores 7.4/10 in our review. It's a solid option for small business websites.
What are the main features of Wix?
Key features include: Drag-and-drop website builder, AI-powered website creation (ADI), 800+ designer templates. See our full review above for a complete feature breakdown.
How much does Wix cost?
Wix uses a freemium pricing model, starting at $16/month. Check their website for current pricing details.
What are the best alternatives to Wix?
Check our Web Builder category page for similar tools.
Final Verdict
Recommended
Wix offers solid features and good value for small business websites. With strong ratings in easeOfUse and value, it's definitely worth considering.
Start with their demo to see if it fits your needs